Efe Abugo

Efe Abugo

Followed by members

Latest Content

AI in CRM and ERP systems: 2024 trends, innovations, and best practices
Article

I am a dynamic, AI-native storyteller with a more than 10-year background in communications, public relations, marketing, copywriting and editing, creative direction, and visual content creation.

My experiences range from running digital marketing and content for the world’s largest fighter jet program to my current role as an integrated marketing strategist, and AI practitioner and evangelist in Microsoft’s global demand center.

Additionally, I am currently serving on our CMO Takeshi Numoto’s task force to integrate and infuse generative AI across Microsoft’s entire Cloud Marketing organization.

As the business landscape evolves and we see daily advances in AI and other transformative technologies, I believe it's crucial to deliver valuable content and experiences that are educational, actionable, and accessible to audiences around the world.

1
article