👋 Hey there! I’m Evan Johnson, a Content Marketing Manager with over eight years of experience in the digital marketing industry. My passion lies in creating and executing successful content strategies that engage and delight audiences.
As a Content Marketing Manager, I have led content marketing, social media, and email nurture programs for various organizations. I have also provided high-performing content for marketing events, webinars, sales enablement materials, and customer marketing case studies. I take pride in my ability to increase website traffic and generate significant pipeline through targeted content.
In previous roles, I have created content for new and existing products for go-to-market use, including whitepapers, data sheets, video scripts, and social media copy. Additionally, I’ve maintained a comprehensive content taxonomy, identified gaps in content libraries, and recommended future content development. In all of my roles, I’ve successfully increased website traffic, leads, MQLs, and sales attributed through full-scale marketing campaigns.
My skills include content marketing strategy, copywriting, keyword research, SEO, email marketing, campaign creation and execution, product marketing, social media marketing, landing page design, web content writing, and newsletter creation and execution. I am also experienced with WordPress, Hubspot, Google Analytics, and Salesforce Marketing Cloud.👋 Hey there! I’m Evan Johnson, a Content Marketing Manager with over eight years of experience in the digital marketing industry. My passion lies in creating and executing successful content strategies that engage and delight audiences. As a Content Marketing Manager, I have led content marketing, social media, and email nurture programs for various organizations. I have also provided high-performing content for marketing events, webinars, sales enablement materials, and customer marketing case studies. I take pride in my ability to increase website traffic and generate significant pipeline through targeted content. In previous roles, I have created content for new and existing products for go-to-market use, including whitepapers, data sheets, video scripts, and social media copy. Additionally, I’ve maintained a comprehensive content taxonomy, identified gaps in content libraries, and recommended future content development. In all of my roles, I’ve successfully increased website traffic, leads, MQLs, and sales attributed through full-scale marketing campaigns. My skills include content marketing strategy, copywriting, keyword research, SEO, email marketing, campaign creation and execution, product marketing, social media marketing, landing page design, web content writing, and newsletter creation and execution. I am also experienced with WordPress, Hubspot, Google Analytics, and Salesforce Marketing Cloud.