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When I joined Maxima Consulting as a Marketing Manager in 2020, the companyโs marketing efforts were almost non-existent. Today, our marketing team consists of 3 people, including myself. Our profile on LinkedIn has more than 10.000 followers. The clients regularly mention our marketing efforts in conversations, and our campaigns drive more and more candidates into our hiring pipeline.
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Building the Maxima marketing division from scratch was definitely a challenge. Today, we have a real impact on the Maxima brand, its messaging, and its image. The leadership acknowledges and appreciates the team's efforts. Weโre just getting started but I believe we continue to move in the right direction.
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My goal for the nearest future is to grow the Maxima brand: both as an excellent employer, and as a trusted partner to businesses of all sizes, in Europe and beyond. For me, the sky is the limit. I wonโt be satisfied until people in the industries we support recognize our brand as synonymous with quality and expertise. In marketing, there are no immediate results, so I understand we need to be patient to achieve that.
Being a competitive person, I believe that the work in marketing suits me. I enjoy solving unexpected issues, tracking our progress towards goals, and comparing Maximaโs results to the competitors. Of course, I understand that marketing is a team effort. I always put people I work with first, dedicate myself to being a dependable leader, and encourage team cooperation.
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My role as a Marketing Manager is a complex one. On the one hand, Iโm responsible for my team and overseeing their work. On the other, I have my own tasks to perform, including developing strategic plans, social media management, video content creation, and running paid campaigns. Even my experience in writing and translation (especially from German to Polish) comes in handy from time to time.
Outside Maxima, I enjoy following automotive news, going to the gym, and working on my podcast about leadership in the B2B space.
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Iโm an active LinkedIn user, so if you find my work interesting, or want to know more about my podcast, donโt hesitate to send me a message - I reply to all of them :D