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Marketing is a wonderful form of storytelling.
And I believe stories told with a passion are difficult to resist.
I have built go-to-market plans and launched products. Put together competitive analysis. Spoken at & managed events with over 10,000 people. And I have revamped marketing processes for results (we have seen a 500% increase in customer success stories since we tweaked a few things).
I believe design and color will always matter.
I take a lot of pride in knowing my product.
And I believe a little humor goes a long way in building rapport (in pitches and in the workplace).
I love to write and I enjoy understanding markets, prices, features, pain-points...and above all, understanding customers... to orchestrate a compelling strategy.