Gil Rogers

Gil is a recognized leader in higher education enrollment management and marketing.

After leading yet another record-breaking recruitment cycle in 2011, Gil dove head first into the education startup revolution. In May 2011, Gil joined the Zinch.com team to lead the company's marketing and thought leadership initiatives. The company was acquired by Chegg that September, and continues to transform into the leading student-first connected learning platform, while still leading the textbook rental market.

In July 2018, Gil moved to the National Research Center for College and University Admissions (NRCCUA) to support their new strategic partnership with Chegg's digital marketing team while helping introduce the company's new approach to data-informed enrollment management; Encoura.

Gil's energy and enthusiasm is used to help colleges and universities understand how to best reach prospective students in support of their enrollment goals. At NRCCUA, Gil supports the Eduventures research agenda and leads numerous including best practices in recruitment strategies for transfer students and graduate programs, social media outreach strategy, and much more. Gil is selected to present at numerous national conferences throughout the year on these topics, and undergraduate admissions, graduate admissions, and international admissions professionals throughout the industry seek his knowledge and expertise.