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Extensive leadership experience in digital-first businesses, including main Board role and full P&L responsibility.
Global perspective, having worked in the UK, USA, Sweden and Gibraltar as well as a number of international businesses.
Currently Global President of Reprise Commerce, a dedicated Commerce unit of Reprise Digital and part of IPG Mediabrands/Interpublic.
Prior to this role I helped grow and exit Stickyeyes. Within 4 years of joining, Stickyeyes doubled in size and added a number of enterprise clients making us one of the UK's largest independent digital marketing agencies. We achieved a successful exit in 2016 to IPG Mediabrands, part of Interpublic Inc., and achieved 95% of the maximum earn out. Stickyeyes is now >230 people and part of Reprise UK.
Prior to Stickyeyes I co-founded Cognitive Match, a company that specialised in using machine learning and artificial intelligence to match individuals with content, and were one of the leading providers of Dynamic Creative Optimisation (DCO) for display advertising. The business was acquired by Magnetic Inc. (NYC) in June 2014 (http://www.magnetic.com). Magnetic was acquired by Deloitte in 2018.