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Onclusive Clips #6 - Campaign Optimization - The Power of PR Analytics
Nov 02, 2023
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A proven driver of growth and revenue with almost 20 years of experience focused on Marketing and Sales. I have built brands, launched new offerings, created content and messaging, built buyer personas and determined go-to-market messaging to reach them, created content, driven leads and generated pipeline, enabled my sales teams and closed deals myself.

I have been driving new solutions and technology working with leading hospitals, health systems, payers and providers in the healthcare space to change the paradigm of care for half my career. The other half of my career has been working with leading companies like SAP, Siemens, PTC, Microsoft, Rockwell Automation, Sas and others to drive thought leadership driven marketing campaigns and events to inspire change in their target markets in the manufacturing and industrial space.

I have worked in established companies and startups. I'm a firm believer in inbound marketing, the value of thought leadership, and the need for strategic solution selling. I have built sales and marketing teams that have consistently achieved quotas and goals. As an individual contributor in both marketing and sales I have been recognized with presidents clubs, sales awards, and consistently met and exceed goals.

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