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We are about to cut to the chase. You want to know who I am and what I do? I'll tell you, but first let me ask you, have you ever seen a magician's show? Oh, you have...well...I'm not a magician, more like a captain of starship. I work with CEO's, Creatives, Business Developers, Strategists, Executives, Account Managers and more - and with them we plan fun campaigns!
A cheerful & upbeat professional who connects with people well; has an ability to ask pertinent questions, listen well, & think critically about problems. Possesses skills in time management, organization, critical thinking, & problem solving; works both independently & as a team player.
Have you ever read the LinkedIn profiles of your peers only to find boring, generic language that doesn't say anything at all? Not here!
As a CGO and marketing enthusiast, I am tasked with ensuring brand's are being seen & established in the right light with the right marketing solutions, strategies & techniques, both inbound & outbound. Improving awareness with regard to new services, products & enhancing brand positioning by improving brand communication, content creation, visibility & traffic, as well as establishing a positive ROI.
I once read, “the best marketing, doesn't feel like marketing" - that's my goal.
My team & I compile strategies, budget & plans, & then execute & monitor those campaigns - to ensure the best & most authentic experience. I develop excellent relationships with clients using my people skills in order to provide what they need to flourish. I love to innovate ideas & make adjustments based on performance on many platforms.
"Content maybe King but engagement is Queen & the lady rules the house" - Mari Smith.
Skills: Advertising: BTL, ATL & digital marketing channels. Experience in creating & implementing integrated marketing communications platforms to support global applications. Designing, developing & implementing campaigns on various media platforms including direct mail, print advertising, email, social media & websites with trackable results, SEO, SEM & website UI & UX. Understanding of international markets to adapt marketing strategies across geographies.
To summarize, a CGO that is an experienced marketing professional with a demonstrated history of working in the industry. Skilled in Management, Media Production, Content Marketing, International Marketing, Digital Media & more up my sleeve, with a Bachelor of Business Science focused in Marketing & Management from Monash University.
Always open to connect, network, & assist. Make it so, engage!