Known as a key partner in bringing transformative growth strategies to life, integrating the needs of diverse stakeholders seamlessly into innovative digital consumer experiences. My work has been central to the transformation of well-known brands, where my ability to help seamlessly integrate work from partners in Marketing, Technology, Operations, and Others, into rapidly evolving new platforms, that have helped to dramatically accelerate brand growth and performance.
Relevant examples of work include leading Digital Transformation and enabling new Digital Capabilities in multiple national restaurant brands, and driving rapid growth through e-commerce, demand generation, loyalty and other commercial capabilities.
Extensive experience building custom software for clients as a digital product lead in various industries including finance, automotive, education, advertising, real estate and various small and mid-size retail applications.
Expertise: Enterprise Digital Strategy Development and Implementation that achieve top and bottom line financial goals, Personalized Marketing, Customer Data Strategies, Digital Strategy, Digital Product Design and Implementation, Social Media, Demand Generation, Business Development and Turnaround, and Consulting Startups.