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Tailoring Your Design Concept to the Right Audience
Jun 16, 2023
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I love selling amazing brands and hate selling myself, so here are the quick hits:

- I’m super passionate about culture as a driver of company performance. I believe that great products, brands that people connect with, and a willingness to go above and beyond are almost always tied to engaged teams. I’ve helped companies build award-winning cultures and have had a ton of fun doing it.

- I fell into marketing in a weird way, involving an unpaid internship for a non-profit I was passionate about, supported by paid work as a psychology test subject. I’m not sure if it was the electrodes or the thrill of successful campaigns, but that was the summer I really started to geek out about the human brain.

- I’ve worked for < 5 person startups, multinational corporations, and everything in between, and my sweet spot is high-growth companies, because I love a challenge. Give me an aggressive target and a little creative freedom, and I’m in my happy place.

- Outside of work, I’m a DIYer often working on house projects, gardening and houseplant enthusiast, and volunteer child advocate (CASA).

Reach out if you like to talk about marketing, culture, or keystone plant species.

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