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Digital marketing leader with 5+ years of experience strategizing, planning, and scaling the production of content from the top of the funnel to the bottom.
I've worn many hats, literally — you will almost always find me in a baseball cap or fisherman beanie. However...
My core skills are in owned media, including web content and search engine optimization (SEO). But I have significant experience with organic social, experimentation (focused on A/B testing), and email marketing.
I know how to create data-driven content marketing strategies that exceed growth goals and drive revenue, but greatly appreciate being trusted with the space to try "gut instinct" tactics.
Outside of work, you'll find me playing disc golf, hiking, writing children's book manuscripts, and figuring out how to be a dad one day at a time.
Specialties: Planning, writing, and optimizing content, SEO, A/B testing, content marketing strategy, and democratizing learning.
MarTech stack: Google Analytics, Google Search Console, Ahrefs, SEMrush, Clearscope, CoSchedule Headline Studio, Google Sheets, WordPress, Prismic, Miro, Figma, Trello, Optimizely, Sisense, JIRA, Unbounce, Customer.io, Braze.