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Breaking Down B2D Marketing With the Chief Marketing Officer of Stack Overflow
Aug 26, 2022
Podcast Episode

As the Chief Marketing Officer at Stack Overflow, I led the marketing and communications strategy for the largest online community for developers and technologists and one of the most popular websites in the world. I oversaw the growth and positioning of our SaaS collaboration and knowledge management platform, Stack Overflow for Teams, which is used by thousands of top companies to increase productivity, innovation, and knowledge retention. I also managed the reputation and engagement of Stack’s public platform, which won multiple Webby awards and attracted over 100 million visitors every month under my leadership.

I have 15+ years of experience in growing b2b, b2c, and b2b2c companies across various sectors and industries. I have elevated and transformed the awareness and perception of global, renowned brands such as GE, GLG, the Motion Picture Association, TED, and Xerox. I have worked as a digital strategist, media relations expert, and writer with expertise in corporate reputation, demand generation, social media, and web design. I have also navigated crises and transformations, both internally and externally, with agility and resilience. I am a founding member of CMO Huddles, a peer-to-peer network for B2B CMOs. My mission is to empower and inspire teams, customers, and communities with impactful and authentic marketing and communications.

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podcast episode