Kirsten Markson
Kirsten Markson Claimed

Kirsten Markson

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CMO @ Keap

Performance marketing leader that aligns teams, creates agility in process, and uses data to create new ways to connect with buyers and accelerate growth.

I’ve had both in-house and agency roles, leading teams to solve core marketing and business challenges. Along the way I’ve worked with amazing clients, from large enterprises (American Express, Microsoft, The Nature Conservancy) to early-stage start-ups. I’ve led projects that put insights into action to illuminate customer needs and execute strategies that successfully optimize processes, attract attention, create loyalty, and drive conversion.

2020 Demand Gen B2B Innovator Award (Buyer-Focused Marketer Category)

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The 3 most destructive mistakes marketers make with intent data
Article

Latest Content

Scale Your Expertise: How to Grow Your Marketing Agency
Article
Power up your SMB's sales and marketing
Podcast Episode
Jeff Pedowitz Jeff Pedowitz
How to get to know your buyers with Kirsten Markson
Video
The 3 most destructive mistakes marketers make with intent data
Article
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Performance marketing leader that aligns teams, creates agility in process, and uses data to create new ways to connect with buyers and accelerate growth.

I’ve had both in-house and agency roles, leading teams to solve core marketing and business challenges. Along the way I’ve worked with amazing clients, from large enterprises (American Express, Microsoft, The Nature Conservancy) to early-stage start-ups. I’ve led projects that put insights into action to illuminate customer needs and execute strategies that successfully optimize processes, attract attention, create loyalty, and drive conversion.

2020 Demand Gen B2B Innovator Award (Buyer-Focused Marketer Category)

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podcast episode
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video