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I'm a highly qualified disruptive marketing expert with deep experience within digital transforming for and in big cooperations.
I am passionate about helping companies create strong and differentiated market positions that are based on a strong DNA, combined with deep knowledge about customers, competitors trends and media solutions. I am one of the few who have experience from both advertising agencies, media agency, and from marketing director positions in both small and large companies. I have extensive experience as a consultant for major international companies, and I have been head of marketing with up to 20 employees
I am excited about how marketing, branding and the right digital solutions can improve a companies sales by making the company relevant towards the right target group(s) and the right time.
With my background I ensure increased turnover because:
A strong business approach:
For me marketing is always the extended sales person - the department that has one goal. To improve business goals
A modern "go-to-market" strategy:
Always based on the customer journey, and the synergy between shopping, SoMe, Event, Digital, CRM etc.
From reach to relevancy:
Making the brand story relevant in the right contact points to the right people
Knowledge based on Data:
Analysis, Curiosity and Knowledge based on Insights, Customers, Sales and Trends
I believe that a leader should always be at the forefront, setting goals and directions. I believe that one of the most important tasks as a leader is to motivate and support my team reaching our goals. I also believe it is the team who gets the credit when results are reached - and it's me as the leader who takes the fight and responsibility when goals are not reached. I am a strong and visible leader and I’m not afraid of standing in the middle of the fire. At the same time, I’m a "peoples person" who believes in cooperation and synergy among people.
Contact me at : +45 6138 3989 or [email protected]