Latest Content

How Toast Provides Value at Every Step of the Customer Journey
Case Study
1

As a Marketing & Sales Director for a fast-growing mid-market business, I oversee and participate in: product marketing, sales strategy, sales team management, customer success operations, workflow automation, data analytics, growth hacking, content strategy, product management, API integrations, web development, and communications strategies.

My most recent accomplishment is leading product development on a two-way API integration between Arctic Reservations and Hubspot Sales CRM. I wrote the product requirements, managed the engineering team, completed QA on the integration, and wrote the SOP's for sales reps to use the final product.

1
case study