Kris Wojcik

My grandpa was B2B SaaS marketer, and my dad was B2B SaaS marketer, so it's probably not a surprise that I am B2B SaaS marketer.

Rumour is that when I was a toddler, my first words were: "Google Analytics". Another version says that my first word was "attribution".
I launched my first Facebook Ad Campaign when I was 3 years old.
In 2001, at the age of 4, I did create my first remarketing audience for LinkedIn.
When a year later I was asked who I wanted to be when I grow up – It seemed like a tricky question, but the answer was simple: "demand gen marketer"

And here I am, 20 years later, fulfilling my destiny and living the dream.