Larry Newman

Larry Newman

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Capture management: The plan to win | Responsive
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Update: I have now fully retired from Shipley Associates, effective 1 August 2022, and am no longer an owner/partner. I have been honored to work with great partners, colleagues, and clients. On a bike tour in 2014, a fellow cyclist noted: "Why are you working? You don't need to." It was difficult to let go of something that I loved doing. A wise fellow consultant once made the statement regarding addictions: "Best to replace one addition (usually a negative one) with another (a positive addition). I gradually replaced my positive work addiction (Helping clients win business) with positive active pursuits. Perhaps I'll cycle into your town.

I started at Shipley Associates in 1986, so that's nearly 36 years. About 7 years ago commenced a "gradual fade" retirement plan. It worked. 😎

While the following professional description remain accurate, I am now enjoying an active retirement. Nancy and I split time between Bozeman, MT, our primary residence, and Cayucos, CA, our winter escape. Cayucos is a small Central Coast California beach town, about 40 miles south of Big Sur.

Expertise: Strategy, solution development, persuasive writing, proposal development and management, training and workshop facilitation, instructional design, proposal consulting, presentation coaching.

36+ years of consulting experience on international, national, state, and local government bids, B2B proposals, large and small organizations, including non-profits. Advised organizations and individuals from more than 25 countries.

Goals: Stay healthy, active, explore new countries, make new friends and maintaining links with friends. I consider prior clients to be friends.

Business Specialties: Proposal consulting, capture planning, BD process best practices, proposal writing, editing, presentations coaching, strategy development, customer focus, persuasion, writing, communication, podcasting, executive summary, proposal review and assessment; training design and delivery, international, B2B & Gov't bids

KEYWORDS: proposals, writing, persuasive writing, proposal development, capture, capture planning, strategy, win strategy, pricing to win, training, presentations, podcasting, community radio DJ, bicycle touring, travel

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