Leanne Cochrane

Product executive with over 20 years of experience in planning, launching, managing, promoting and measuring products and services for improved usability and profitability.

Specialties: SaaS, digital strategy, product requirements, product management, program management, product marketing, end-to-end delivery, lifecycle management, customer communications, subscriptions, new product launches, consumer (B2C), enterprise (B2B), research, voice of customer, personalization, segmentation, performance metrics, analytics, concept planning, business analysis, Pragmatic Marketing.