Growth Leader who advances growing brands into major players. Specializes in crafting winning go-to-market strategies and building marketing platforms to achieve ambitious customer and revenue growth goals. Creates breakthrough, innovative business models that can be scaled. Digital transformation and ecommerce expert.
SKILLS:
Market innovation
Go-To-Market strategy
P&L Management
E-commerce
Brand building
Demand generation
Acquisition marketing (optimizing CAC/CPA, growth hacking)
CRM strategy (LTV, loyalty marketing, retention marketing, customer development)
Partnerships
Website (UX, development, content, SEO, promotions, merchandising)
Digital marketing (programmatic, social media, SEM, email, SMS)
Talent recruitment, Talent development
Agency/vendor negotiation and management
Tech stack
Metrics and analytics
Dual Citizen: United States and United Kingdom