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A strategic thinker with a commitment to drive business growth through innovative marketing and strong leadership. Proven results delivered through digital & content marketing, partnership development, market segmentation, communications planning, project management, business development and account management. A strong understanding of the finance function, ensuring that marketing activities are undertaken, and results achieved, within budget to deliver a positive ROI.
Key Skills:
• Experienced in developing and implementing successful strategic brand plans which integrate with relevant functions to achieve overall business objectives.
• Sound expertise in developing comprehensive digital & content marketing programs.
• Strong ability to identify meaningful partnerships and implement them from end to end.
• Meticulous attention to detail in the design, planning and execution of promotions and events to deliver lasting impressions and a connection to the brand.
• Solid interpersonal skills with exceptional ability to build and maintain strong working relationships with internal and external stakeholders at all levels.
• Highly proficient in the management of product, price, advertising and social strategy.
• Skilled in financial management including: P&L responsibility, setting and monitoring budgets, annual financial planning and long term financial planning.
• Outstanding communication skills with proven ability to convey information in a clear and precise manner to people at all levels, including senior global executives.
• Positive people leader who can direct and develop talent within a team.