"Lulu Liang is a force to be reckoned with. After taking a leap of faith and leaving her job at Accenture to join beauty startup Luxy Hair, she quickly climbed her way up the ranks until eventually becoming the direct-to-consumer brand’s CEO. Thanks to her acute business acumen and focus on production innovation, Liang was quickly able to transform Luxy by launching over 400 SKUs, cementing them as the highest-rated extension brand in the world. The result? Revenue growth from $5 million to $25 million over the course of her five-year tenure.
Now, Liang is taking the next step in her professional journey as the incoming CEO of Girlboss, the community-minded platform made popular by author Sophia Amoruso that celebrates women who are redefining success on their own terms. In the new role, she’ll be responsible for charting the vision, mission, and strategy of the brand, as well as exploring new channels and building out the team and culture." - Bay Street Bull, April 2021