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Experienced Brand and Campaign Manager with a demonstrated history of working in the healthcare, hospitality and food & beverage industries. Skilled in brand and campaign management and implementation, communicating technical details in customer-friendly language, product and sales promotion, budgeting, and collaborative problem solving. Strong marketing professional with a Bachelor's degree in Marketing from the University of Minnesota-Duluth and an Associate's degree focused in Advertising from St. Cloud Technical College.
Skills summary:
- Knowledgeable in all aspects of marketing, communications, branding strategies and execution tactics
- Thorough understanding and experience working within a franchise system – creating and providing tools, programs, training and communications to mutually benefit both the Brand and the franchisor
- Strategic planning and development experience, creating programs and initiatives that meet
organizational goals and align with corporate strategy
- Ability to create effective content to communicate strategic initiatives, programs, campaigns, promotions
and products to both internal and external audiences
- Highly collaborative, establishing excellent rapport with vendors, internal partners and franchisees