I am passionate about shaping the future of Retail and the customer experience, helping companies to drive their digital transformation and bring their vision of customer centricity to life across all channels and touch points.
With over 15 years of experience, my expertise spans digital/ecommerce, marketing, omnichannel personalization, customer data & analytics, site testing and optimization, CRM & Loyalty. I've enjoyed seats at both sides of the table, driving digital innovation and growth in agency and consulting roles as well as in leadership roles for major global retailers. I have a strong international background, having spent a significant portion of my professional career both in EMEA and North America.
As an advocate for innovation and growth, I've led successful digital transformation and personalization programs, and have a strong understanding of the strategies, tactics, and technologies required to execute at scale. The best outcomes always come from the magical intersection of strategy and tactic, left brain and right brain, art and science, and I love being the thought partner who can help companies unleash their vision.