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Around 15 years of internet work in various shapes and forms, mostly in marketing strategy, research and measurement.

As Director at We Are Social, I lead the Research & Insight team in the Milan office, studying and delivering consumer and cultural insights relevant for global and local brands across most industries, as well as designing and implementing marketing effectiveness programs.

Current and past clients I've been proud to work on include adidas, Barilla, Campari, Coca-Cola, Disney, InBev, Lavazza, Nestlé, Netflix, Sky, Vodafone.

Certified Data Analytics Professional (Google 2021, Datacamp 2023).

I love riding bicycles, I hate cars.

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