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Adobe + BRP + UserTesting
Sep 17, 2023
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BRP Customer Story | Adobe Consulting Services | Use Case
Aug 17, 2023
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Adobe + BRP + UserTesting
May 17, 2023
Case Study

As the Chief Marketing Officer at Cook it, a thriving scale up in the Meal Kit and Ready-to-Eat industry with online revenue surpassing 50M$, Matyas Gabor is a seasoned professional responsible for accelerating the company's overall marketing and eCommerce strategy, as well as overseeing the entire technology group, leading a global transformation to make Cook it a technology and data-driven performance-oriented company.
He brings a wealth of experience and expertise from his previous roles, including as the Founder and leader of BRP's Digital Factory in 2018, where he served as Vice-President of Digital Customer Experience until the end of 2021. Gabor has also coached several startups in their development and financing. His leadership, expertise, and passion have earned him recognition in his field. At BRP, 10B$ company, he oversaw the entire digital consumer experience, earning industry recognition in 2021 at the Webbies Awards. Matyas co-created and led the Deloitte Digital Marketing practice in Quebec, and was responsible for the Montreal division of the 2nd largest worldwide communications group, BBDO. He also participated in the creation and development of the Canadian leader w.illi.am/, now Valtech Canada.
Through a 20-year career, Matyas has contributed to the growth of several major global brands.

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