Mayur Gupta

Mayur Gupta is a Forbes World's Top 50 CMO and a board director and investor with over 20 years of experience in marketing and growth. He is currently the CMO at Kraken Digital Asset Exchange, one of the largest and most trusted cryptocurrency platforms in the world.

At Kraken, he leads a team of growth marketers, brand and product marketers, creatives, data scientists, and martech leaders to drive revenue for the business - user acquisition, retention, and loyalty for both B2C and B2B segments. He leverages his expertise in growth hacking, data science, brand, creative, and storytelling to actualize Kraken's mission to empower people with financial freedom and inclusion. He also advises and invests in early-growth stage startups in the fintech, healthtech, and martech sectors.

Prior to that, he lead Marketing, Business Transformation and Growth at Gannett - USA Today Network, led Growth at Spotify and was the CMO at Freshly which eventually got acquired by Nestle.
He was the first ever Chief Marketing Technologist at Kimberly Clark, responsible for launching and growing the digital & eCommerce capabilities across KC's global iconic brands.

Mayur sits on the Board of Adtalem (NYSE:ATGE) and D’Addario (private), guiding the C-Suite in their digital transformation.