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"I'm a champion for content attribution" | The Cutting Room ft. Melissa Eisenberg of DocuSign
Aug 05, 2024
Podcast Episode

I specialize in content strategy, planning and execution. I have experience developing and managing a wide array of projects, from creating both lead generating and adoption content across the buyer and customer journey. I lead the creation of landing pages, blogs, video, whitepapers, in product content and lifecycle marketing communications to support KPIs.

My goal is to create data-driven content that resonates with my target audience, increases engagement, conversions and retention.

Other areas of experience include:
Video
Copywriting
SEO
Strategic Partnerships
Website Content
Email Marketing
Content Analytics
Blogging/Guest Blogging
PR/Outreach Strategy
Social Media Campaigns
Business Development
Lifecycle Marketing

Areas of Expertise:
SaaS
eCommerce
Non-Profit
Developer Relations

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podcast episode