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I'm a B2B startup marketer who helps companies start new content channels, generate qualified pipeline, and convert leads into revenue.
In 2020, I co-founded and led marketing at Strata, an AI SaaS startup. My responsibilities included crafting our messaging, creating the brand, designing the web site, increasing conversion, and acquiring customers. After raising $1.5M and gaining some traction, we wound it down, like many other founders have had to do this year.
Prior to Strata, I was Director of Demand Generation at Feedback Loop where I helped grow the company from 10 to 100 people. Feedback Loop raised $30M and successfully exited via an acquisition in 2022. During my time there, I led the company's content marketing which was marketing's top contributor to the company’s revenue. In addition, I managed a team of SDRs and increased the rate of conversion from lead to opportunity.
I'm looking to join a Seed-Series B B2B startup in a marketing, content, or demand generation role where I can grow revenue and launch "zero to one" initiatives.