Most engaged

Email Marketing Tips for Banks
Jun 03, 2024
Article

Latest Content

Rebuilding Email Trust: How to Recover from Spam Complaints and Deliverability Drops
Mar 13, 2025
Article
Competitive Differentiation: How Banks Can Stand Out in a Crowded Market
Mar 06, 2025
Article
How Modern Banking CMOs Are Catalysts for Change
Feb 27, 2025
Article
How to Avoid The Spam Folder in 2025: Email Deliverability Best Practices
Feb 13, 2025
Article
HIPAA Breaches: Examples of Lessons Learned for Marketers
Jan 17, 2025
Article
Harnessing the Power of Interactive Emails
Dec 19, 2024
Article
List Verification for Better Email Deliverability
Nov 14, 2024
Article
The Role of AI in Enhancing Email Campaigns 
Nov 05, 2024
Article
Guide to Implementing Marketing Automation in Healthcare
Oct 29, 2024
Article
Compliance and Privacy Considerations in Healthcare Marketing Automation
Sep 25, 2024
Article
19

I fell into digital marketing 25 years ago and haven't looked back. From paid advertising to retention and everything in between, I am a marketing executive and coach specializing in growing B2B SaaS companies. I thrive on leading experienced marketers to drive the business forward and execute strategy.

Expertise in messaging, lead generation, product marketing, email, and sales enablement. I make strategic decisions based on data and testing. At my core, I am a collaborative and decisive leader who excels in a fast-paced environment.

19
articles