Monica Shumate

Monica Shumate

Followed by members

Latest Content

Creating Data-Driven Franchise Marketing Strategies for 2024
Webinar
1

As a Marketing Manager at Lil' Kickers Corporate, I have the pleasure of managing marketing campaigns for over 70 franchisees across North America. My expertise spans social media marketing, email marketing, strategic digital marketing, Google Adwords, direct marketing, and print advertising. It's incredibly rewarding to see our efforts come to fruition and drive success for our clients.

Throughout my career, I've been passionate about pursuing education as a means to achieve success. I earned my BA in Professional Communications from Alverno College, followed by two post-graduate degrees in Visual and Print Communication and Marketing Management. But I didn't stop there. I also obtained a Master's Certificate in Internet Marketing from the University of San Francisco, where I covered a wide range of topics from Advanced Web Analytics to Social Media, Email Marketing, Affiliate Marketing, Mobile Marketing, and Advanced Search Engine Marketing. Thanks to my education, I'm confident in my abilities to excel in my career.

With eight years of professional photography experience, I've captured stunning moments from coast to coast. I honed my skills studying Graphic Design & Photography at Alverno College, immersing myself in both the art and marketing departments.

In addition to my education, I have eight years of professional photography experience across the country. I studied Graphic Design & Photography in the Art and Marketing departments at Alverno College.

I've also held positions as an Interactive Marketing Specialist for The Wakeman Agency, a PR firm in NYC, and as an Interactive Specialist at Clout Creative, a full-service marketing firm based in Carmel, CA. In these roles, I managed social media, developed proposals, recommended new strategies, and handled digital marketing strategies and analysis for clients.

Furthermore, I worked as an Account Executive for Sprint Nextel where I managed 140+ accounts daily using CRM software, email, print marketing, social media, and interpersonal communications. My previous experience also includes working as a Senior Market Development Manager for BDSMarketing where I was responsible for promotions, events, training, and merchandising products for Time Warner Cable.

Overall, my education and diverse experience have equipped me with valuable skills and knowledge throughout my career path.

1
webinar