Rik Reppe

Rik Reppe

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When Best Practice Is Not Enough
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When Best Practice Is Not Enough
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I break things to make things.

I have been, throughout my career, a change agent. That means when companies have needed someone to come in and help them see the future that should be they call me. As we move into the Digital Experience Age and companies find they need a new vision, a new experiential strategy and new culture, organization, and operating models...they call me.

I’ve learned some things in the process:

You can’t make it until you break it: there is no such thing as a safe transformation. I have spent my career helping clients break what they have so they can build what they need.

Experiences have value: whether it’s customers or employees, experiences have value. I take this amorphous thing called “experience” and find first-order economic impacts.

Winning technology has a winning experience: the technology innovations that win the day are those that have a great user experience design incorporated into them.

Design Thinking is the wave of the future: With the ubiquity of digital enablers and the coming of age of the digital natives, design thinking must be put into the mix as a needed counterbalance.

Along the way I’ve done a few things…

Built teams - by identifying talent internally and seeking it out externally I have built multiple teams, large and small, to address a wide array of business challenges

Created the vision - from safe strategies to deliver incremental value to complete reframing of the vision and mission of an organization so it can truly transform

Found the money - faster: I have built successful businesses by finding the opportunities that were being missed and getting to them faster, better, cheaper

Changed the culture - I have taken moribund, old-school businesses into the digital age by changing the culture of the organization to enable innovation.

Found Next: I apply the creativity of design thinking with the rigor of advanced analytics to find the next business opportunity.

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