I head up our B2B content efforts at Vimeo and have the distinct pleasure of working with talented marketers, writers, designers, and producers to create cool stuff. I'm passionate about telling stories that resonate on a personal level and defying the stereotype that B2B = boring. As a. writer first and foremost, I'm always looking for ways to expand my content horizons and find new mediums for reaching audiences on their terms.
In a past marketing lives, I ran social for HubSpot, worked as an agency copywriter, built content initiatives at DC-area tech startups Brazen and Tracx, and ran the brand new content department at a performance marketing agency. I've spent the last decade communicating creatively and leading world-class content teams through the internet shift, social media boom, inbound marketing revolution, and more.