Ros Hodgekiss

Ros Hodgekiss

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Latest Content

Introducing Email Academy - a Free Learning Platform for Marketers
Article
Writing Effective Email Copy
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The Best Times to Send Email During the 2020 Pandemic
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Using Dynamic Images in Your Email Newsletters
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Why Are You Leaving Me? Learning from an Unsubscribe Exit Survey
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Adding Bulletproof Background Images and Buttons to Your Email Newsletters
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Why You Shouldn't Use a No-Reply Address
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How to use ALT text in HTML Email
eBook
Instagram Photos in Email Campaigns (2019 Update)
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How to Share Calendar Invites via Email
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I’m Ros de Vries, a Customer Experience specialist, avid sailor and community firebrand. I’ve served for over 10 years at Campaign Monitor and 6 years with the American Red Cross. In all roles, I've excelled at project management, communications and delivering positive and measurable changes to the customer journey.

As the Customer Experience Programs Manager at Campaign Monitor, I currently lead a global retention and growth team that has driven YoY improvements to new customer retention. I also launched our Help Center (help.campaignmonitor.com), have written 100’s of articles on email marketing, design and code--and actively lead virtual email marketing workshops and training for Campaign Monitor customers.

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