Sara Rodríguez Ibáñez

Digital Marketing professional, working on digital transformation and consumer engagement through earned & owned media.

Right content from the right voices to build love brands that sell in new ecommerce models.

Skills: digital transformation, digital marketing, love brand building, social media, influence marketing, social commerce, liveshopping, content, data, insights, consulting, martech.

Tools: social listening (Brandwatch, Netbase, Expion, Radian6, Sysomos, Buzzmetrics), social engagement (Simply Measured, Sprinklr, Hootsuite), image recognition (Gazemetrix), digital analytics (Google Analytics), online audiences (ComScore, NetView), Influencers Relationship Management (Traackr)