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Jul 27, 2023
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Rewriting the Marketing Playbook for 2020 & Beyond | Siddharth Dwivedi
Oct 06, 2023
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10 Facebook post ideas for maximum engagement - The Crowdfire blog
Jul 27, 2023
Article

Wore multiple hats—marketing, HR, sales, accounts, admin, and operations—while building two companies from ground up, totally bootstrapped.

Here's a quick peek:

⭐️ 2010 - Started my entrepreneurial journey in the first year of college. Launched a magazine. My first experience of crowdfunding, building team, and setting up systems. Lead the team as the editor-in-chief. Received appreciation from JNU and IIT, Delhi.

⭐️ 2014 - Decided to start a marketing agency, XOR Labs, while in the 8th semester of college. Taught myself performance marketing and sales; learnt to setup to processes. Now, running with a team of 42 people managing 7 cr in ad budget per month.

⭐️ 2018 - Launched a SaaS product, Vaizle, which helped marketers with social media analytics. Became one of the most successful product launch on AppSumo.

⭐️ 2021 - Took myself out of the marketing operations to focus on growing XOR Labs and Vaizle. Have onboarded 7 enterprise clients since then. And grown services to include copywriting, creatives, and SEO

⭐️ 2022 and now - Decided to add ad analytics feature in Vaizle. Building centralised dashboard solutions for enterprises to visualise all marketing and sales data. More on this in 2023 and beyond.

Available for talks and consultancy. DM on LinkedIn.

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