As a cloud technology and solution marketing leader with 15+ years of experience, I specialize in developing GTM strategies, product positioning, translating complex technical product capabilities into key benefits and value propositions, and creating compelling product stories and marketing content that converts leads into sales. My cloud technical domain expertise includes B2B SaaS (ERP, SCM, HCM, CX), IaaS, AI-driven conversational digital assistants/chatbots, analytics, and IoT, open-source database, data platforms, security, and storage across numerous industries.
At Oracle Corporation, I served as Senior Director, Cross-SaaS and Industry Marketing, where I developed marketing programs, social media campaigns, and diverse marketing content across the funnel for a variety of products and industries; I created a cloud ROI calculator that converted 34% of leads to sales in its first quarter and authored blogs in the top 6% viewed of all company SaaS blogs for all 2H FY2022. In addition, I led large cross-functional teams to create and distribute key thought leadership content and build a comprehensive web page content strategy that increased website traffic by 25% and 20%, respectively.
As Director of Product Strategy and Marketing at Oracle Cloud Infrastructure (OCI), I headed product strategy, positioning, and go-to-market strategy and launch for a cloud management and cost optimization console that supported nearly $1B in cloud business growth.