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Hello! I'm Tarun. I've built my career focusing on creating marketing technology software that have high business value, as well as driving initiatives to prove the value of delivered software through data-driven measurement.
Fifteen years of experience has led me to a position where I form product strategy using deep industry knowledge, and provide an expert voice to customers to help them solve their marketing technology challenges.
With a highly technical background, domain expertise gained from experience, and a curious mind, I have tackled a large variety of responsibilities, from setting the strategy for problems to solve in a product, to building software, to implementing tools that measure effectiveness of solutions through data, to product and vision evangelism (check out my featured links!), and being a lifeline to call supporting every function of a software company.
My pet project tuneUPGRADE, a practice tracker for musicians, (https://www.tuneupgrade.com - click through or see the below "Featured" section for video demo), helps me keep my technical skills sharp and better understand how to play every role in a company to launch and provide user value in a web application, I built, a solo from-the-ground-up project built in C#/ASP.NET and hosted in Azure, handling every aspect of the business - writing every line of code, product managing the problem and feature backlogs, creating and launching the marketing materials, getting feedback from users, and measuring utilization of developed features - and I've had steady growth since I launched a few years ago!
My skillset would work well for roles on product teams covering strategic innovation, data-driven transformation efforts, and product strategy (especially for complex technical topics, such as integrations, APIs, and extensibility).
Drop me a note if you'd like to connect!