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I have more than twenty years of marketing experience in healthcare and financial services. Most recently, I have over fifteen years of experience in product marketing, marketing technology, research, and analytics for Vizient, the nation's largest member-owned healthcare services company; I lead a team of 20+ professionals and manage a $16M budget. My mission is to enable our marketing function to deliver data-driven insights, strategies, and campaigns that drive business success and customer satisfaction.
As a creative, intelligent, and assertive leader, I have developed and implemented a research and analytics service that simplifies and enhances our marketing operations. I have also launched products and brands, optimized demand generation processes, and exceeded sales targets of $253M. I leverage my master's degree in data science and my MBA in marketing to translate concepts into action and bring clarity to complex projects.