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Katie Leask

Katie Leask

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The essential guide to customer data integration (and its impact)
Article
The essential guide to customer data integration (and its impact)
Personalized marketing: What it is, benefits & real-life examples
Article
Personalized marketing: What it is, benefits & real-life examples
11 Main customer data platform (CDP) use cases for marketers
Article
11 Main customer data platform (CDP) use cases for marketers
How CDPs help marketing teams drive growth and efficiency
Article
How CDPs help marketing teams drive growth and efficiency
How to get a 360-degree customer view & scale personalization
Article
How to get a 360-degree customer view & scale personalization
Peak Season Marketing Strategies 2023
Article
Peak Season Marketing Strategies 2023
How to create a personalized customer experience (in 5 steps)
Article
How to create a personalized customer experience (in 5 steps)
5 essential steps to effortlessly switching messaging platforms
Article
5 essential steps to effortlessly switching messaging platforms
A new way of messaging: How to engage with modern customers
Article
A new way of messaging: How to engage with modern customers
WhatsApp marketing: Strategies, benefits, and examples (Enterprise guide)
Article
WhatsApp marketing: Strategies, benefits, and examples (Enterprise guide)
Supercharge your marketing ROI with these 12 productivity-boosting and cost-cutting features
Article
Supercharge your marketing ROI with these 12 productivity-boosting and cost-cutting features
WhatsApp for business: 5 ways brands can leverage the world's most popular messaging app
Article
WhatsApp for business: 5 ways brands can leverage the world's most popular messaging app
How good, clean data helps brands optimize personalization and increase conversions
Article
How good, clean data helps brands optimize personalization and increase conversions
7 remarketing methods to boost conversions
Article
7 remarketing methods to boost conversions
The benefits of migrating vs. remaining (yes, even during a recession)
Article
The benefits of migrating vs. remaining (yes, even during a recession)
The value of personalization for D2C brands
Article
The value of personalization for D2C brands
What is market segmentation and why is it so important?
Article
What is market segmentation and why is it so important?
The ROI of personalization: How investing in the right software today delivers big returns tomorrow
Article
The ROI of personalization: How investing in the right software today delivers big returns tomorrow
A guide to customer journey orchestration for beauty marketers
Article
A guide to customer journey orchestration for beauty marketers
7 ways Insider ensures rapid time to value (TTV)
Article
7 ways Insider ensures rapid time to value (TTV)
The benefits of migrating vs. remaining
Article
The benefits of migrating vs. remaining
How To Build a Recession-Proof CX Strategy
Article
How To Build a Recession-Proof CX Strategy
Avoiding the martech implementation headache
Article
Avoiding the martech implementation headache
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