Ugur Sennaroglu

Ugur Sennaroglu

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Case Study

Uğur Sennaroğlu is currently working as the General Manager of Vodafone Her Şey Yanımda, Vodafone's e-commerce subsidiary. Before this role he led Marketing, E-Commerce and digital organization at Vodafone and was responsible for all consumer marketing, segment strategy and customer acquisition activities including digital sales and digitalization journey of Vodafone Turkey.

Before Vodafone, he joined Garanti Bank as Digital Product and Business Development Manager and oversaw business development, digital strategy and UX/Service Design for all digital channels of Garanti, including mobile, internet, ATM and speech services.

Prior to Garanti Bank, Ugur was the Head of Digital Payment Systems and Cloud Banking Platforms of Digital Banking at DenizBank, managing digital payment systems, innovative and mobile projects of DenizBank as Department Head in Digital Banking. During his earlier years in DenizBank, Ugur had an important role in the team of developing Facebook Banking project, which was the first banking application in Facebook worldwide.

Uğur started his career in DenizBank IT Company as a Software Engineer and was the software team leader for the new Banking Platform Project which is running worldwide in 20 banks now.

Uğur played an important role at the creation of several innovative products, including fastPay mobile wallet and Facebook Banking, and had received several awards from BAI, The Banker, Banking Technology Awards, FWIA, Stevie and EFMA.

He was selected as one of the five exceptional people, under the age of 40, that were changing the way financial services firms do business from the Digital Baking Club in 2014.

He graduated from the Computer Engineering Department of Boğaziçi University and he has MS degree in Engineering and Technology Management from the same university.

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