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Whitney Lauritsen is a podcast host, digital marketing consultant, and certified well-being coach. She has 13+ years of experience as a social media strategist, content producer, and community manager. Whitney has a quantitative mind with a passion for digital marketing, plus an eagerness to learn and adapt to the evolving social media landscape. Known as a curious, proactive self-starter, she is constantly looking to push the envelope with clever ideas. To deeply support her clients, Whitney completed training as a podcast strategist and board certified emotional well-being coach.
A degree in film production (psychology minor) and training in mental health allow Whitney to approach social media from unique angles. She has excellent written and verbal communication skills with a strong attention to detail and commitment to high quality content. On top of building her tech skillset, Whitney's 6 years of working for Apple taught her to surprise and delight, plus underpromise and overdeliver. She is committed to continuously honing her leadership, teamwork, and problem solving abilities.
Beyond consulting, Whitney is an accomplished trainer and public speaker on the creator economy. Her knowledge goes beyond personal experience, as she is committed to on-going social media marketing education and research. Additionally, she was selected to be in special digital content programs run by TikTok, Amazon, YouTube, and Facebook.
A podcast aficionado, Whitney regularly starts new audio shows on her own and with clients. 2019 was the beginning of her mental health focused show This Might Get Uncomfortable. In 2021, she launched This Hits The Spot; Essentia: Rise & Thrive; and The Live eCommerce Podcast. That same year, she hosted and produced the live cryptocurrency/blockchain series Web3 With Whitney. In 2022, Whitney debuted the Beyond Measure show on Fireside app, streaming to YouTube and podcast platforms like Spotify. For 2023, she plans to launch Marketing Beyond Measure.
Whitney is fluent in most major software, including but not limited to: graphic design (Canva, Adobe Photoshop); video editing (Final Cut Pro, iMovie); audio editing (Garageband, Descript); scheduling (Calendly); document tools (Apple, Google, Microsoft); meetings & live events (Zoom, Google Meet, Crowdcast, Whova); task management (ClickUp); communication (Slack, Facebook WorkChat); CRM (HubSpot); note-taking (Notion); AI editing (ChatGPT, Quillbot); and web design (WordPress). As a tech enthusiast and quick learner, Whitney can pick up practically any Apple compatible app/program.