“We work in a marketplace of ideas where culture is king and data moves faster than people—where scalable opportunities come from turnkey solutions.”

Gregory Lambert is a leader in the realm of marketing technology and brand management, with 20+ years of expertise driving digital transformations and marketing strategies (B2B & DTC) in global consumer goods and services companies. Renowned for enhancing brand management and championing data-driven growth, Gregory’s empathetic yet strategic leadership, bolstered by a wealth of global experiences, uniquely positions him to navigate and innovate within diverse market landscapes. LEADERSHIP PHILOSOPHY Gregory's empathetic and resourceful leadership style is characterized by his strategic team management and problem-solving abilities, underpinned by a global mindset. He thrives in building teams that address organizational gaps and seize market opportunities, fostering a culture of innovation and excellence. CAREER HIGHLIGHTS * Strategic Leadership: Led the development and execution of global digital marketing strategies, catalyzing a 275% surge in new digital innovations and slashing the average speed to market by 60% at MiiR. * Digital Transformation: Transitioned NAES and 7 subsidiaries from traditional B2B marketing to a digitally advanced B2B Product Services model with 650% growth in marketing qualified leads and $850M in annual revenue. * E-Commerce Growth: Managed all E-commerce channels at MiiR (DTC, Amazon, B2B) to achieve 47% growth in sales, 75% increase in conversions, and 87% rise in average order value. Grew 2023 BFCM Sales 300%+ vs LY. * CRM & B2B Marketing Strategy: Orchestrated the build & expansion of an enterprise-wide CRM at NAES, resulting in a 23% increase in revenue per salesperson and 40% improvement in team productivity from ABM workflows. * Brand Innovation and Profitable Sales Growth: Doubled the profitability of Nestlé La Lechera in 9 months through SKU rationalization and the development of 5 new innovative products that generated an additional $7M in revenue. GLOBAL EXPERIENCE & PROFESSIONAL JOURNEY Fluent in Spanish, Gregory's professional journey is enriched by extensive international work experiences across Asia, Europe, and Latin America. This global exposure has deepened his understanding of diverse markets and consumer behaviors, enhancing his professional capabilities. EDUCATIONAL BACKGROUND Gregory holds an MBA in International Management from Thunderbird School of Global Management and a Bachelor of Arts in Spanish & International Studies from Willamette University. These qualifications have laid a strong foundation for his global mindset and strategic approach in his professional endeavors.

Creative, energetic, and resourceful executive with proven ability to manage complex technology projects and bridge the gap between business units and technology professionals. Demonstrated ability to translate business requirements into successful product launches through effective product management, team development, and technical leadership. Track record of building scalable web technologies and data systems that enable new business opportunities, improve efficiency, increase revenue, and reduce costs. Strong team leadership and organizational abilities.

I have a track record of launching, leading and driving transformative growth in multi-billion-dollar businesses globally, while leading teams through periods of change. In 2022, I founded Chelsea Strategies, a consultancy that helps adtech leaders achieve their business goals through programmatic partnerships. Clients look to us for: Partnerships - identifying and accelerating opportunities with current and potential partners, and driving partner fueled growth. Go-to-Market - activating teams to successfully launch new products. Building for scale - optimizing processes and tools to grow revenue, customer engagement and employee satisfaction. Leading through change - planning, communication and managing during periods of transition and transformation. If you are navigating these areas, please reach out: [email protected].

Inbound Marketing | Demand Generation | Growth Marketing | Social Media Advertising | Sales | Digital Marketing Consulting | Content Strategy | SEO | Technical SEO | Account Management | Public Speaking Passionate Inbound marketer, SEO buff, marketing consultant, singer/songwriter, fitness enthusiast, and coffee lover. Whether it's marketing, music or whatever tickles your fancy, I'm always up for a chat! Feel free to PM me :)

A proven sales professional with an extensive history and background in the software industry. Knowledgeable, tenacious, and well-respected with exposure to a variety of challenging sales and negotiation cycles. Experience in selling to Large Enterprise, B2B, and consumers. Powerful executive presence and comfortable speaking at all levels of an organization. Successful sales coach that provides training and coaching to other sales professionals.

WordPress web designer with 8+ years experience helping people create beginner friendly websites.