CEO & Founder at Simple Strat | Host of HubSpot Hacks | Podcast Producer
Marketing Strategist, HubSpot Enthusiast, and all around B2B content creator. Host of the popular YouTube Tutorial series "HubSpot Hacks". Podcast Host of Marketing Deconstructed. HubSpot Diamond Solutions Partner and B2B strategist.
Co-Founder at Goldcast | Helping B2B marketers run engaging events | Harvard Business School
Co-Founder, Goldcast. Took a break from my MBA at Harvard Business School to start the company. Previous experience in consulting (BCG) and General Management (Corporate finance/Acted as Chief of Staff to senior executives). Passionate about the startup ecosystem - entrepreneurship, early-stage startups, and VC investing.
Digital Product Portfolio Manager - B2B Marketplace
Head of Product Manager within APAC and EMEA regions with 10+ years of experience in designing and implementing new products and features in the Consumer Goods industry. Proven ability to manage cross-functional teams to achieve business goals by effectively building and scaling products and to wear several hats, from marketing to business development by articulating coherent product strategy and conducting change management through digital transformation.
Soft Skills: product strategy, product vision, product management, product lifecycle management, marketing strategy, business development, project management, team growth, re-organization, teamwork, critical thinking, creative thinking, problem solving, leadership, agile methodologies, B2B, B2C, CRM, time management, budget management.
Hard Skills: data science, SQL, Python, Tableau, Power Bi, Microsoft office, Atlassian Jira, Confluence, Figma, Miro, Balsamiq, OutSystems, Uipath, robotic process automation, process mining, Google Data Lake, BigQuery, Aha!, design thinking, Salesforce, CPQ, CLM, Conga, Sales Cloud, SAP SD, SAP FI.
Field of Interest: prescriptive AI, NFT, lean startup, innovation culture hacks, revenue growth management, hyper-automation, customer engagement hub, payment systems, CRM, trade promotion management, trade promotion optimization, contract lifecycle management, fraud analytics.
Huvudkunskapsområden PIM inriver/DAM Qbank
Jobbat mycket B2B & B2C (se projekt nedan)
Är en Doer!
Varit ansvarig för CRM Applikation och PIM Applikation och skylt på Coop (Bilder o Säljande texter till kataloger, skyltar, one2one marketing via Adobe och e-handel.
Senast varit lösningsarkitekt/kravansvarig för vårt stora program inom Coops CRM/kundklubb mm. Projektledare för PIM fas 2
Har även varit Projektledare/Krav hantering/Testledare för Coops kampanj & Sortimentsportal och även varit systemansvarig/förvaltningledare/Applikationledare. Det har gett mig mycket stor kunskap om Detaljhandels alla delar.
Har sedan starten hållit på med verksamhetsutveckling både smått och stort och detta är något som jag gillar väldigt mycket.
Kampanj processer (Över 15 år)
Kravhantering till IT Utveckling o Affärslogik
Varit med och satt upp processer/Tjänster mot GS1/Validoo och suttit med i olika GS1 forum.
Gillar komplexa stukturer/regelverk och att göra det förståeligt i hela värdekedjan.
Förstår verksamheten lika mycket som IT delen och försöker hitta en bra balans där i mellan.
Förmåga att se helhetsperspektiv och samband och kunna förmedla detta. Förändringsbenägen med hög social kompetens.
Lite Kurser, som gett mig en Certifiering i IT Management
•Utveckla användarkrav: nyckeln till framgångsrika projekt
•Technical Writing: A Comprehensive Hands-On Introduction
•Ledarskap
•Projektledning
•Positiv påverkan
•Effektiv kommunikation
•Projektledning PROPS
Kurser 2013
Certifierad i ITIL Foundation
Agil Projektledning med Scrum
MBA Candidate - Engaging Communities I Strategic Marketing I Driving Impact
Over 10 years of experience with a proven record of successfully leading national campaigns and international programming. Skilled in Customer Advocacy, Project Management, Client Relationship Management, Volunteer Management, and Curriculum Development.
Texan transplant once teacher, once donut maker, once flourishing blogger and social media influencer, now living & thriving in San Francisco. Diversely backgrounded in all things social media.
I am a curious and open-minded person who thrives in changing, fast-paced environments.
My Enneagram Personality is the Loyalist(#6):
"Sixes are meticulous, disciplined, and persevering. They are good with details, and they have a talent for seeing potential problems and dealing with them before problems get out of hand. They organize resources, prioritize tasks, and see projects through."
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