Founder and CEO At Pavilion | WSJ Best Selling Author | Podcast Host
Community Builder, Revenue Leader, and Podcast Host.
Founder of Pavilion, the leading community for high growth Go To Market (GTM) executives in the world with over 10,000 Members and Chapters in every major global tech hub. Sam is also the WSJ best-selling author of "Kind Folks Finish First: The Considerate Path to Success in Business and Life." He's also a co-host of the Topline Podcast where he interviews global technology leaders weekly. One of the most respected voices in technology and GTM, Sam has spent the last 25 years as a senior revenue leader at companies like Gerson Lehrman Group, Vimeo, The Muse, and Behavox.
- WSJ Best Selling Author of ""Kind Folks Finish First""
- Co-Host of Topline Podcast
- Top B2B Influencer with over 100K+ followers on LinkedIn
VP Demand Generation & Growth | Chief Marketing Officer | 20% Pipeline Growth through GTM Strategy & Full-Funnel Pipeline Optimization | Startup to Series D | SMB, Mid-Market & Enterprise Marketing |$1M to $5B Revenue
Innovative leader, bringing a holistic approach to B2B revenue marketing with 25+ years of experience across industries, company sizes and lifecycle stages. Known for building bridges across GTM functions, driving efficient growth, improving the customer experience and leading revenue management transformation.
KEY ACHIEVEMENTS Include:
✅ Launched account-based marketing (ABM) strategy that generated an incremental $359K in new business pipeline within 7 months, with a 43% conversion rate
✅ Built and managed outbound Sales Development Representative (SDR) motions generating $100K in pipeline and 30% improvement in conversion rates
✅ Achieved 110% Marketing ROI and reduced CPA (Cost per Acquisition) by 50%
✅ Scaled growth from $1M to $1.5M for startup targeting mid-market and enterprise brands, by building and launching an inbound demand generation channel
✅ Led transformation of partnership channel with 2x revenue increase
✅ Rebuilt and pivoted customer marketing program into a strategic retention tool with data-driven metrics
Inventive event expert with a knack for turning ideas into unforgettable experiences.
I believe that every event is an opportunity to bridge gaps and build relationships, and I actively seek out ways to infuse empathy, integrity, and collaboration into every project. With a track record of growing ticket revenue by over 590%, managing millions in sponsorships, and seamlessly executing everything from intimate VIP gatherings to massive 5,000-attendee conferences my expertise lies in crafting dynamic programming that merges a diversity of perspectives and experiences
Whether it’s crafting cutting-edge programming for venture capital or curating speaker lineups for tech innovators, I bring creativity, strategy, and results. A natural leader, I’ve led diverse teams—many with no prior event experience—to deliver flawless, high-impact events that keep people talking. Always thinking bigger, I find innovative ways to elevate every experience, every time.
Director, Marketing Operations and Services at Paysafe
Skilled marketing leader with 10+ years’ experience in global campaign strategy, management and execution. I help inspire marketing teams to reach their full potential by driving efficiencies and consistency with their marketing approach and process to build out a revenue engine.
Feel free to contact me at [email protected]
Multi-Platform Sales Manager at KY3, Inc. in Springfield, MO.
I strive to create promotional campaigns to enhance your marketing strategy, create more meaningful experiences for viewers and deliver measurable results for our advertisers.
Haley is an Account Manager at Beekeeper Group, contributing to digital advocacy campaigns for a variety of clients. Prior to joining Beekeeper Group, she worked in digital strategy at Ketchum and Centro Inc. in Chicago, IL.
A graduate of the University of Wisconsin School of Journalism and Mass Communication, Haley graduated with a bachelor’s degree in strategic communication and minors in digital studies and German.
Outside of work, Haley runs her own photography business, tries new restaurants across DC, and enjoys an occasional Zumba class.
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