Jonathan's career path has gone from digital marketing, to craft beer, to healthcare analytics before launching into the world of entrepreneurship with The Juice. While these experiences don't seem related, a diverse skill set and unique perspective are now an advantage as their team is creating a new way to think about B2B marketing. The Juice, built to modernize B2B content marketing, solves a problem he's fought at every step of the journey.
Inbound marketer with 14+ years of experience in enterprise and startup environments. Deep experience in lead generation, content marketing, landing page creation and optimization, and email marketing. Proven strength in increasing brand awareness through social media, event marketing, and partnership outreach.
Areas of expertise:
✔ Content marketing
✔ Data & web analytics
✔ Audience segmentation
✔ Email marketing
✔ A/B testing
✔ Lead generation
✔ Budget management
✔ Copywriting
✔ SEO
✔ Social media
✔ Landing page creation & optimization
✔ Google Analytics
✔ WordPress
Writer | Copy Editor | Advocate for Well-Being and Connection
Compelling content tells a focused story and delivers value. It's much easier to ramble about a brand or product than it is to find the essence of it and communicate that succinctly and effectively. With 9+ years of experience in B2B and B2C copywriting and copy editing, distilling complex content/concepts into digestible, story-focused, and actionable information is my strong suit.
I invest deeply in my work and play, advocate well-being and connection (for all), cuddle frequently with my cats, and get emotional after eating tasty food.
Director of Growth @ Live Data Technologies // Former Professional Cyclist
Currently:
Director of Growth at Live Data Technologies - real-time human capital data.
Previously:
Building content engines for ambitious startups looking to unlock the power of organic growth.
I studied Economics and Psychology at Claremont McKenna College, focusing on how people and institutions make decisions. I am obsessed with the details of the “how” and the “why” behind decisions and actions and how to leverage these elements into improvement-oriented insights.
I was a professional cyclist. For 14 years, I relentlessly chased the upper limits of my own ability and performance while exploring the world. I spent the last six years racing at the UCI Continental level. I competed against world champions, Olympians, and winners of some of the biggest races in the world. For 2020 and 2021, I documented my racing exploits (or lack thereof) for PezCyclingnews.com, one of the premier online cycling news and culture outlets (https://pezcyclingnews.com/author/jason-s/).
Home based and HQ'd Northern Virginia, Jason serves as Chief Revenue Officer for Resonate. He is responsible for enabling and supporting teams of consumer data professionals for brands and agencies. Our mission is to enable our clients to utilize Resonate data to guide key marketing and campaign decisions and executing successful campaigns that reach the right consumers with a message that will resonates (pun intended) and drives action.
Marketing in today's world is no easy task. Brands and agencies must be equipped with the fresh data and the proper solutions to uncover and target what matters most to a particular segment for your brand. Success today is predicated on data and support. Resonate's 83 point NPS score speaks to the strength of servicing our customers to great success.
Business Partnerships Manager at Fiverr | Former pro soccer player
As a former professional athlete, I have developed exceptional leadership skills and a winning mentality that has enabled me to achieve success in both personal and professional contexts. I bring innovative thinking and diligent implementation to every project, with a proven record of designing and delivering successful growth and expansion strategies for rapidly scaling businesses internationally.
I excel in managing multiple tasks and responsibilities while quickly adapting to new concepts. As a consummate professional and confident bilingual communicator, I am highly goal-oriented, adept at motivating and developing top-performing teams, and driven to consistently produce exceptional results both independently and as part of a team.
With resilience and reliability at the core of my work ethic, I am adept at setting and achieving goals and committed to driving success for my clients and the organizations I work for.
KEY SKILLS & COMPETENCIES
Communication: Strong interpersonal skills, demonstrated through effective verbal and written communication. Capable of building positive relationships with colleagues and stakeholders. Can convey technical information clearly and concisely.
Resilience: Possesses a tenacious and positive attitude, capable of adapting to changing circumstances while maintaining a growth mindset. A team player who thrives in challenging environments and is not afraid to take calculated risks to achieve success.
Analytical Thinking & Problem-Solving: A clear thinker with the ability to quickly analyze situations and develop logical solutions. Proficient in data analysis to identify market trends and drive business objectives.
Business Development: Possesses a proven track record in overseeing the expansion and growth of international businesses. Adept in project management to enhance business opportunities.
Languages: Fluent in English and Spanish, achieved A* in A-Level Spanish Language and Literature, possesses advanced French and basic Welsh. Also, a keen writer and eloquent speaker who runs his own successful blog and contributed to multiple podcast episodes including one for BBC Sounds.
I run product and engineering at Mediafly. We connect revenue operations and revenue intelligence through a series of solutions focused on sales enablement, sales content distribution, forecasting, goal-setting and attainment, conversation intelligence, value tools, sales learning management, and more. All of this is delivered as deeply integrated Enterprise SaaS.
I oversee the Product and Engineering teams. We decide what gets built (product) and how it gets built (engineering), with a team of over 100 professionals across the globe.
I drive energy working with people who are smarter than me and from whom I can learn every day. I like working on big, complex problems, and using data-backed decisions to drive towards solutions. I enjoy iterating on strategy and product vision, building cross-team operational process, and applying data-backed insights and financial modeling to justify investment.
I believe that transparency, humbleness, and the "servant leader" mentality are the best attributes to inspire, drive accountability, and retain the best members of your team. I stay transparent by over-communicating my thoughts about the business, market, clients, and psychology to my team. I work hard to break down blockers that slow down my team's ability to execute. I promote my team members' successes as often as possible through the company and beyond.
I believe that the some of the best product innovators are engineers: they understand the edge of what's possible. Provide them with client challenges, business context, and headspace, and they can create the future of any organization.
Mediafly has been on the Inc 5000's list of Fastest Growing Private Companies for the past 10 years, and have grown from 10 employees to over 250 today.
Outside of work, I enjoy power lifting and am a 4-season bike commuter (current PR is -20°F).
CEO & Founder of Sims Coaching Systems & Sims Real Estate Group
Jason has a value-based approach that has allowed him to outperform the market year after year. In his first year, Jason sold 125 homes. In Jason’s second and third year he accomplished the purchase and sale of 205 then 257 homes in a declining market. As a dedicated mentor and coach, Jason guided two brand new agents to 71 sales and 48 sales in their first year as Real Estate agents
Jason is very proud of the fact that each of his agents has earned a healthy six figure income in their first twelve months working within the Sims Real Estate Group. With just under $600,000,000 in Real Estate sales over the last 5 years Jason has reached the top echelon in Canadian Real Estate and has been celebrated for being a top producer in Western Canada. Jason has a client-centric approach which is all about creating an elevated, world class, experience with his clients by providing a personalized approach that is always value based.
Since existing production in 2019, Jason has created an eXp organization of over 350 Agents. Jason and his Team have labeled their offering as the "Collaborative Movement". This movement has supported Agents worldwide spanning 4 continents and countless States and Provinces. Sims Coaching Systems was designed by Jason as a way to give back to his Team and help them create a never-before seen pension program. At the same time, Sims Coaching Systems has changed the course of business for hundreds of agents allowing them to create abundance for their communities and for their families.
Some of Jason's students have gone on to exit production and create sustainable high 6 and 7 figure businesses that help fuel their local economies. The process implemented in these businesses, and coached to, are based on the celebrated best practices of the Sims Real Estate Group.
Since exiting production, the Sims Real Estate Team has grown to feature 9 licensed agents, 3 licensed Client Care Managers and 5 Administrators, as well as a graphic designer. The Sims Real Estate Group closed 340 transactions in 2021 and has an even larger goal for 2022!
When Jason is not in the office, he can be found spending quality time with his wife, three sons and daughter. Jason also loves a good game of golf on any of the beautiful golf courses that Vancouver Island has to offer.
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