Senior B2B content manager and editor | Author at contentfolks ✉️
I’m fio (fee-oh), and I’m the one you call when you’re ready to set up or scale a high-performing content program for your B2B SaaS company.
I’m also the one you read if you subscribe to contentfolks, a fortnightly newsletter that is a blend of sticky notes, big content marketing ideas, and small practical examples. Maybe you’ll find it useful? → contentfolks.substack.com ✉️
Jim Goldman is the co-founder and CEO of Trava, created to protect small and medium-sized businesses from the potential damage of cyber threats.
Jim is a nationally published author and frequently requested speaker and subject matter expert on technical topics such as IOT, data communications, LAN (local area networks), firewalls, and more.
He was a university faculty scholar at Purdue University where he served as a professor and associate department head. During his tenure he developed three degree programs: Network Engineering, Information Security, and CyberForensics, and the Purdue Malware research lab for malware reverse engineering.
Jim also started a research lab serving the FBI and trust organizations for cloud computing companies that included Salesforce.
Jim served as Exact Target’s first CISO, responsible for enterprise-wide security governance, risk management, and compliance. He continued this role with Salesforce in global capacity, where he built the company’s first Security GRC organization.
Jim carries a commercial property casualty and insurance license in the state of Indiana. He and his wife Susan live in Indianapolis where they teach marriage classes. He also volunteers at his grandson’s kindergarten school.
Solutions Consultant for Product Analytics and Experimentation at Amplitude
👨🏻💻 Sales Engineer: 12 years experience leading PoCs, demos, workshops and onboarding sessions for various software products (Analytics, Experimentation, Data Visualisation, Personalization, Feature Flagging, CAD, CAE, BIM).
🛠 Product Manager: Led product management in 2 startups and secured seed and series A funding. Studied Product Management during MBA and Stanford University Continuing Studies.
👥 Customer Empathy: Experience in technical support and customer success roles, acting as an advocate for customer needs in product development.
📈 Business Aptitude: Completed Master's degree at Maastricht School of Management with specialisation in Innovation in Enterprise Software Product Development. Performed Value Consulting engagements for key opportunities as a part of sales cycle.
👨🏻🔬 Experimenter: Consulted Amplitude and Optimizely's enterprise customers across EMEA and APJ on experimentation strategy and technical considerations.
💡 Engineering Background and First Principles thinking: Degree in Civil Engineering at the University of British Columbia.
⭐️ Leadership, Mentoring and Coaching: Volunteered as a Mentor at Pre Sales Academy and Pre Sales Foundations. Acted as advisor to junior colleagues in roles at Optimizely and Amplitude.
🎤 Public Speaker, Panel Moderator & Podcast Guest: Product School, DMEXCO, AB Testing Summit, State of Product Management, Experiment Nation, Virtual Product Conference and more. Toastmasters 'Competent Communicator' certified.
🌎 International Experience: Lived and worked in Canada, UK, USA, the Netherlands and Singapore. Mapped to AEs covering companies in 26+ countries.
3 x Unicorn early employee (Sub 20, Sub 11, and Sub 40). Renaissance style startup hustler and revenue leader with 14 years driving GTM and PLG/PLS motions at scale for high-growth B2B startups.
Currently consulting/advising early stage companies on their GTM and PLS/PLG efforts.
I enjoy using technology solutions to help people succeed.
Dedicated to helping others through community volunteer work including Hire Heroes and Habitat for Humanity.
Orr Fellow at Genesys with a passion for equity, inclusion and belonging
2022 Wabash College Graduate - Magna Cum Laude BA in Rhetoric with a Minor in Black Studies
Two-Sport athlete: Football; Track & Field
Orr Fellowship Class of 2022
Who Am I: I see myself as a visionary. A person put on earth to put action behind dreams, and turn those dreams into reality.
I am passionate about creating opportunities for fellow Black people as well as other people of color. I see myself doing work that aligns with the impact I wish to have on my community or even skills that are transferrable.
I believe that through hard work, faith, perseverance and mental toughness, anything is possible!
Marketing leader with +20 years experience across several marketing disciplines in both start ups and enterprise organizations. I enjoy being at the intersection of marketing, sales, product and operations as it plays to the things I love - driving business transformation, generating growth at scale and nurturing the best in people. Core skills below -
Demand Generation - 7 years of modern marketing experience. I have led the creation of complete revenue funnel strategies (both classic lead waterfall and ABM) for Dynamic Signal, Lithium Tech, Revinate and Twitter through GTM strategy, organizational alignment and martech investment.
Product Marketing management - +6 years direct experience. I was a key GPMM lead growing the Adobe Acrobat PDF from $250M business to $800M. I know how to identify audience segments, build business cases, value propositions, messaging and GTM.
Integrated Campaign Planning : +4 years experience leading global campaign marketing for Adobe, Dynamic Signal and Lithium. I understand the value of telling a great story, customer lifecycle marketing and the impact to pipeline, revenue, renewal and CSAT.
Field/Partner Marketing - +7 years experience in field and partner ecosystem marketing. I know how to collaborate and build trust with sales and ecosystem partners to create, execute and report on programs that drive pipeline and achieve revenue targets.
AE @ UserGems | Connecting Teams with Their Champions
Sales & Business Development professional with experience in SMB, MM, and Enterprise selling environments.
I have a passion for collaboration and connecting great people with innovative technology.
The devil is in the details, and I believe that through meaningful conversations, I can guide mission-focused people toward solutions that will optimize their organization's processes.
Share this
Share to:
- or -
Copy the URL below and share to your favorite social platforms.
How it works
The shared link will allow the reader to click through to the final url for this piece, skipping the need to sign up or log in to engage with the content.