CEO & Founder at Simple Strat | Host of HubSpot Hacks | Podcast Producer
Marketing Strategist, HubSpot Enthusiast, and all around B2B content creator. Host of the popular YouTube Tutorial series "HubSpot Hacks". Podcast Host of Marketing Deconstructed. HubSpot Diamond Solutions Partner and B2B strategist.
Founder At DemandJen | Keynote Speaker | Sales Training
Former Chief Evangelist at Challenger and host of The Winning the Challenger Sale podcast, where she grew the audience from 2K to 20K monthly listeners. With 18 years in enterprise sales and over $50M sold to C-level executives, Jen specializes in helping Sales and Marketing teams challenge the status quo and navigate customer risk aversion. B2B Sales leaders bring in DemandJen to run Sales training workshops for MMKT and ENT teams (discovery, pipeline gen, activating champions, writing for an executive audience, gaining buying group consensus).
As a Customer Marketing Manager and Lead at Uberflip, I am passionate about creating engaging and personalized content experiences for our customers. I have over 5 years of experience in digital marketing, social media, and various customer facing roles. I have also completed multiple certifications in enhancing my skills and competencies in marketing communications and customer engagement.
With a Bachelor's Degree in Child and Youth Care from Ryerson University, I have a unique perspective and a strong sense of empathy and social responsibility. I am always eager to learn new things, collaborate with diverse teams, and grow my career within the exciting marketing space!
Accomplished Product Marketing Manager with compelling success in planning, managing and delivering Go-To-Market (GTM) strategies. Demonstratable experience in leading and managing product launches within SaaS organisations based on insights, data and analytics. Proven track record of successfully managing budgets and product performance, interpreting business insights, and cultivating strategic alliances with agencies/partners and internal stakeholders. Recognised as a creative, customer-centric, goal-oriented professional, whilst sharing innovative ideas to achieve targets and increasing market share. Experience working in tech start-ups and large corporations within the healthcare and insurance industries.
I am currently the CEO of Neuro-Insight in the UK, managing the growth of the business and overseeing projects across a range of media and industries. A creative and curious insight and marketing professional with a passion for people and leading insight to action. I have a track record of successfully building and leading insight capability and embedding this into organisations to drive action across multiple markets and functions. Prior to working at Neuro-Insight, I worked across the luxury fragrance and skin care brands at P&G after which I created and led the global insight function at ghd. I have a passion for truly actionable insights and empathetic leadership and is a strong advocate for equality and inclusion. I am one of the co-founders of the WIRe (women in research) Accelerate programme and Board Chair for CORe (Colour of research) and a member of the Market research society D&I Council. I also have a great deal of passion for driving awareness and research into menstrual health, and am an active volunteer for Endometriosis UK
Recognized as an effective and motivational team player with a consistent track record in delivering bottom-line results. Serve as primary point of contact for and liaison between management, sales teams, personnel, clients and vendors. Superior organizational skills and close attention to detail. Effective working alone or as a cooperative team member. Professional in appearance and presentation. Enjoy a challenge and thrive in a fast paced work environment. Maintain excellent written and oral communication skills, problem solving abilities, and a high level of confidentiality.
Word, Excel, PowerPoint
Proficient in PC and Mac
Intermediate Spanish Speaker
Extensive travel of North America and Europe
Sheba Zaidi an entrepreneur and communications professional with over seventeen years of experience.
She is the Co-Founder of Mahara Mindfulness - a contemporary lifestyle brand with the goal of creating products and experiences that provide a stepping stone into a world of mindful practices and personal transformation. Mahara's first product is The Human Being Journal which was included in Oprah’s Healthy Living ‘O’ List and has secured coverage in The New York Times, Forbes, Oprah Daily, New York Magazine (the Strategist), The Globe and Mail, e-Talk, to name a few. It also included mentions and endorsements from The Ellen DeGeneres Show, Jessica Alba (The Honest Company), Kourtney Kardashian (POOSH), Lauren Conrad, Jennifer Aniston (LolaVie) and goop. The Human Being Journal was recently included in the official 65th GRAMMY Awards gift bag and is available across the US and Canada in stores such as Chapters Indigo, POOSH, Holt Renfrew, Paper Source and Barnes and Noble.
She is also the Co-Founder of The County Wine Tours, a wine tour company based out of Prince Edward County. The company has been profitable since launch, grown from 5 to 12 employees and secured an online partnership with Chapters Indigo, Canada's largest bookstore chain.
Until February 2020, Sheba was a full-time professional at a Toronto-based public relations agency. She has a passion for healthcare communications and has worked on everything from pharmaceutical launches to public awareness campaigns to consumer health programs. Her expertise include building integrated brand and category communications initiatives to engage multiple audiences. She enjoys sharing compelling stories and is fascinated by how humans consume content and develop brand affinity.
Over the past decade, Sheba has honed her skills in public relations, media relations, strategic and tactical execution, issues management, internal communications, event planning, brand building, content creation, analytics and measurement. Specifically, Sheba has significant experience in areas including oncology, dermatology, women’s health and primary care. Her passions include brand building, stakeholder relations, thought-leadership, advocacy and integrated DTC campaigns.
Google Ads Certified with proficient skills and experience in paid and organic search, lead generation, analytics, paid social advertising, email marketing, landing page optimization, and creative work. Out-of-the-box problem solver, capable of meeting deadlines under pressure.
Detail oriented with exceptional communication skills (verbal/written).
Share this
Share to:
- or -
Copy the URL below and share to your favorite social platforms.
How it works
The shared link will allow the reader to click through to the final url for this piece, skipping the need to sign up or log in to engage with the content.