Ali is an experienced growth marketer with a passion for data. She was previously the co-founder and CMO of branded podcast agency, Origins Media Haus, which was acquired by Quill Inc. in 2020.
Her work has been published in many publications including Rolling Stone, the Tim Ferriss blog, Toolbox, Notable Life, and Bay Street Bull. She's also worked directly on driving Quill's coverage in publications like Forbes, Inc, FastCompany, Entrepreneur, Business Insider, and Bloomberg.
Ali has contributed to Quill's many accolades including the best small business award by CanadianSME, the top companies in content marketing award, and launching the Quill Podcast Awards, a notable podcast industry awards ceremony that sheds light on independent creators.
Currently, the Director of Growth Marketing at Quill Inc., Ali excels in merging creativity with data in order to successfully build and grow a brand. Some of Ali's specializations include SEO-driven content marketing, paid acquisition, CRO, strategy creation and execution, and performance reporting.
ABOUT THE WRITER:
Helping brands tell their story, establish authority, and make more money is what I do.
ABOUT THE WORK:
Prior to taking over as the Senior Copywriter at Scorpion, I spent my days crafting content to drive sales for multiple world-class brands, including Sotheby’s, Ferrari, Rolls-Royce, Keller Williams, Cisco, VMware, and Hewlett-Packard.
In addition to helping generate more than $87 million in sales, my copy has appeared in Forbes, Entrepreneur Magazine, INC, and several other well-known publications.
ABOUT THE MAN:
I was born and raised in San Francisco, but I've lived all over the world. My previous residences include Seattle, Denver, Santa Monica, Kinsale (Ireland), and Wellington (New Zealand). I consider myself a writer by trade, a football player by passion, and tall by genetic lottery.
Copywriter & Branding Strategist For Conscious Coaches + Health & Wellness Entrepreneurs
Zafira is the founder of Zafira Rajan, Inc., a branding strategy and copywriting consultancy for conscious coaches, health, wellness and lifestyle entrepreneurs. She supports her clients in the elevation and creation of their brands through personality-driven conversion copy that brings their vision to life, and impacts positive change on their audience. Her mission is to hone in on their natural gifts and abilities, give them the voice they're struggling to find within, and challenge their creative boundaries. She lights up helping them launch their next big thing with brand clarity!
Zafira is best known for her ability to give clients the words they couldn't find, and making the entire collaborative process of working together fun, easy and a total delight.
► Zafira's signature services include:
THE COPY CLEANSE™
Transform expiring web copy into fresh conversions.
- 90-minute live video web copy, user experience & design audit
- Copy brainstorming on the spot to take your words from 0 to 100
THE PERSONALITY PEEL™
Shed the branding skin that doesn't reflect your true self.
- Comprehensive brand messaging strategy to help you gain clarity on what makes YOU unique
- Includes brand voice, values, vision, story, promise, process, website taglines, USP, social media profile bios, audience personas, elevator pitch & more
LAUNCH & LET GO™
Watch sales roll in for your launch - while you're at the spa.
- Take the stress out of your next product or service launch with a communications strategy to stay on track, customer research and interviews + a full suite of launch copy
- Includes opt in page, sales page copy, blog posts, email sequences, graphics + special bonuses
Learn more: www.zafirarajan.com
Director Strategy and Consulting at Genesys UKI, Co-Founder: CXBrainstorm.com, Author: Journey Mapping Workbooks, MBA
An award-winning business strategy consultant with extensive international experience in the contact centre and CX digitisation and change.
Zaheer's experience includes:
CX and omnichannel strategy design, digital transformation consulting and advisory service to multi-national organizations on a range of topics, including enablement of customer value management, driving digital and mobile adaption, operational and business strategy assessments to save cost and enhancing revenue generation, service design including customer journey mapping and business/process innovation.
Due to his passion for customer experience, entrepreneurship, and business innovation - Zaheer has developed the following commercial products:
1) The world's first contextually designed global CX brainstorm community (https://cxbrainstorm.com/) - the CXBrainstorm is an idea, knowledge, and best practice sharing crowdsourcing site explicitly designed to improve and innovate global customer experience practices. You can sign up for free or email grow @ cxbrainstorm.com to learn more.
2) Customer Journey Mapping Workbooks to empower CX professionals across Telecom, Banking, Retail, Insurance, Utilities, and Travel industries - conduct focused, effective, and engaging customer journey mapping workshops.
3) The industry's first casual CX Game that could be played on screens of all sizes. The game is designed with CX's passionate professionals and brands in mind. The game is available in 2D and 3D and can be downloaded from Apple Store and Google Play for Free.
Zaheer is available to collaborate on challenging opportunities in the digital transformation, innovation, and customer experience domains. Let's improve and innovate CX globally!
Senior Manager - Professional Services at LeadSquared
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