CEO & Founder at Simple Strat | Host of HubSpot Hacks | Podcast Producer
Marketing Strategist, HubSpot Enthusiast, and all around B2B content creator. Host of the popular YouTube Tutorial series "HubSpot Hacks". Podcast Host of Marketing Deconstructed. HubSpot Diamond Solutions Partner and B2B strategist.
Data-driven Content Marketer | Social Media Expert | Audience Advocate
I'm a PR-minded marketing professional that loves bringing a brand to life.
I excel in digital marketing with a focus on content and social media. I understand how these elements are just one integral part in marketing and communications.
Working closely to a companies audience allows me to understand their wants and needs to ensure the appropriate content is being curated.
Marketing Professional | Brand Planner | Strategic Insights
MARKETING STRATEGY
Experienced strategic marketing leader, with a track record of delivering substantial growth for both agency and client partners. Unique blend of both strategic planning and creative thinking. Holds an MBA with demonstrated experience in research, planning, insights, marketing, advertising, management and creative strategy.
Areas of Expertise
Brand management, advertising and marketing, strategic planning, consumer research and insights, client relationships, supervision, business development, integrated and online marketing programs, budget development and optimization, media strategy, Hispanic marketing
CFI Founder, Chair and Inventor of the FMVA | Founder at Vipond Ventures
I am proud to be the founder and Chair of the Board at CFI, where we have trained over 1 million students from 170 countries around the world. If you're a CFI student please connect with me on LinkedIn! I consider myself an internet entrepreneur, financial analyst, and philanthropist. I am currently the Chair of the Board at Corporate Finance Institute® (CFI) and the founder of Vipond Ventures, a family office. Since 2005, I have been an active participant in capital markets across a wide range of industries and transactions including mergers, acquisitions, divestitures, and capital raising totaling more than $3 billion in value.
Currently, I'm working on helping customers improve their cloud security posture.
Prior to that, I've spent time building software for public safety use cases and protecting businesses and their customers from the ugly of the Internet (fraud, abuse, etc.).
Separately, I have a personal interest in transportation, automotive technology (specifically, safety and infotainment), and human-machine interaction
Leading Fleet Management Expert with Strategic Sales Acumen
At Maven Machines, my leadership has been pivotal in harnessing mobile cloud, industrial IoT, and machine learning technologies to revolutionize fleet management. We have successfully catered to over 300 fleets, evidencing our team's ability to drive sales and foster innovation in a competitive landscape.
Previously, at Radial Inc., my strategic approach led to an impressive 89% client renewal rate and a substantial increase in our Net Promoter Score. My focus on client success and process optimization has consistently resulted in enhanced performance and employee satisfaction, underscoring my commitment to excellence in sales and account management.
Head of Partnerships and Go-to-Market at Simera | Startup Board Advisor | Former P&G and Ralph Lauren
Specialties:
Strategic Planning, Analytical Skills, Process Improvement, Brand Development, Scaling Operations.
Selectively leveraging technology tools to deliver growth, efficiencies, control and scalability.
Leveraging the best practices of top consumer products companies in entrepreneurial, non-profit and socially responsible projects.
Creating connections and networks among experts.
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