Hey there! I'm Yetunde Shorters, your go-to Personal Branding Strategist. Think of me as the clarity guide who helps you peel back the layers of your brand's onion, revealing the heart and soul of your message to the world. Whether you're a budding entrepreneur, a visionary brand, or a professional on the brink of a breakthrough, I'm here to guide you through the maze of branding your purpose with ease and flair. From the moment of 'aha' to the final decision of your brand's colors, I'm with you every step of the way. We'll dive deep into your purpose, spin your story into gold, and craft a narrative so compelling, your audience will be hooked from the first word. With me by your side, you'll not only find your voice but learn how to use it to inspire, engage, transform and make profits. Ready to step into the spotlight with a brand that's purpose-centered and authentically you? Let's make magic happen.

Full-time writer and part-time traveler. Passionate about helping people grow their businesses, doing some yoga, and discovering new places. Staying out of comfort zone is my cup of tea.

Main aims: - Making a strategy of positioning on the Internet; - Branding; - Digital Ads Specialist (Google Ads, Facebook, Instagram); - Work hard - play hard :)

I am a high-achieving team player, fast learner, and go-getter with a strong passion for marketing (marcom). I am brave, resilient, and resourceful. I love copywriting and my preference of industries would be advertising, FMCG, luxury, and tech. I have a passion for lifelong learning. I graduated from a leading university in Taiwan called NCCU with an English literature degree and business administration minor, and attended both NCCU and the top 1 university NTU’s master’s programs in mass communication. I also got a scholarship to go to Shanghai Jiao Tong University to study mass communication too! I have work experience in different industries at different international companies. I worked at Amway as a digital marketing assistant. I managed and updated a lot of Amway’s websites’ content. I also worked for LINE, a dominant messaging APP in Asia. I ran a lot of successful digital marketing campaigns (including copywriting and the design of the ads)to increase sticker sales on Facebook and LINE Sticker official account. Apart from that, I worked at the biggest public relations firm in the world, an American company called Edelman as a consumer team intern serving international clients. My first professional job was at a famous business magazine called ManagerToday as a digital editor/article marketing intern. Some of my tasks were sending out E-newsletters to subscribed members and promoting articles on Facebook. My strength is creative writing in both Mandarin and English. I am a published writer. I got several literature awards in both Chinese and English, such as Taipei Literature Award, NTU Literature Award, NCCU English Literature Award. My past writings included poems, proses, business & international news reports, and product promotion articles. During my free time, I run two Facebook groups and several Instagram accounts about career and beauty. I also write personal blogs and publish career-related articles on LinkedIn. I aspire to become an influencer. Know more about my personality: INTP-T Logician. I love to learn and I will always be drawn to the process of learning. For example, I keep learning on different e-learning websites such as Coursera. I also like to think. I like mental activities, which are exercising the "muscles" of my brain. I am also inquisitive, I like collecting information and analyzing it. I am always fascinated by new ideas, I am always excited to discover a new solution to problems. Lastly, I am an achiever, that being said, I have a drive for achievement and thriving, and it always pushes me to the next level.

An out-of-the-box thinker and creative marketer.

•20+ years of DBMS kernel development experiences. •5 years of manager experience, leading a group of 18 people. •2 years of data mining experience in the telecommunication industry. •20+ years of software development experience in C++/C, 5 years in Java, Python. Specialties: •Deep database kernel knowledge, expertise in distributed query processing, query optimization, execution, storage, transaction management and concurrency control. •Expertise in distributed computing, MPP and Aurora like compute storage separation. •Expertise in the open source database code, including Postgresql, BerkelyDB, MySQL. •Map/Reduce in database •Familiar with Hadoop, HDFS, Spark, Impala •Graph Engine •Cloud database •Vector database