Debra Pivko is proven direct response sales copywriter specializing in products and services in the health, beauty, and tech space. Known for her high conversion rates and endless ideas, she has launched million-dollar money-makers for a multitude of companies over the past 20 years including Beachbody, GNC, 310 Nutrition, Doctor Sears, AARP, Inogen, Magnilife Pain Relief, Dermstore, Dermalogica, Zee Entertainment Technology, and many more. She has written copy for almost every print and digital medium around but focuses on writing top-performing microsites, landing pages, email funnels, advertorials, digital ads and brand voice development to help companies truly connect with their ideal customers and exceed their sales goals.

I have 15+ years of ‘Zero-To-One’ experience, helping identify innovation opportunities, and programmatically driving them to success. BUSINESS INNOVATION I have built many startups and corporate businesses, from scratch and led them to exits. I’ve co-founded 10+ businesses (startups and F100 divisions) and grown them to over $50M/yr. I was founder/CEO of Venture Factory Incubator where I developed a factory-model of creating, triaging and scaling high-tech ventures. I can sense early market gaps that can be addressed with emerging technologies. I have learned to estimate user-needs before they can. I’ve developed a repeatable methodology for scaling corporate innovation. TECHNICAL INNOVATION I am an AI/ML (machine learning) expert and specialize in leveraging it to address the biggest opportunities possible. I’ve developed repeatable solutions for leveraging AI for accelerating discovery of customer needs, building new revenue solutions, and using AI for engaging customers. I advise AI business CEOs and CTOs on identifying and scaling use-cases that generate new revenues. I’ve co-founded 4 AI startups and 2 AI corporate businesses. I have 5 AI/ML US Patents and many publications including IEEE Most Referred Paper of The Decade Award.

Innovative leader, bringing a holistic approach to B2B revenue marketing with 25+ years of experience across industries, company sizes and lifecycle stages. Known for building bridges across GTM functions, driving efficient growth, improving the customer experience and leading revenue management transformation. KEY ACHIEVEMENTS Include: ✅ Launched account-based marketing (ABM) strategy that generated an incremental $359K in new business pipeline within 7 months, with a 43% conversion rate ✅ Built and managed outbound Sales Development Representative (SDR) motions generating $100K in pipeline and 30% improvement in conversion rates ✅ Achieved 110% Marketing ROI and reduced CPA (Cost per Acquisition) by 50% ✅ Scaled growth from $1M to $1.5M for startup targeting mid-market and enterprise brands, by building and launching an inbound demand generation channel ✅ Led transformation of partnership channel with 2x revenue increase ✅ Rebuilt and pivoted customer marketing program into a strategic retention tool with data-driven metrics

Individual contributor turned Sales leader. My goal is to unlock the potential in others and build a Sales culture in an evolving space while achieving incredible results. I've gained my progressive Sales experience from being in tech for 11 years. For the last 1.5 years I’ve hired, coached and developed a team of new business AE’s to achieve revenue goals. I am inspired and fulfilled by their success and impact on organizational goals. Proficient in new business development, consultative selling across martech and sales tech inclusive of software, tech, digital, advertising, and live events with consistent goal attainment. Highly efficient and organized with acute attention to detail and deadlines. Polished individual with personable demeanor. I maintain a coachable, student mentality and am always hungry to learn ways to improve.

Career startup guy. Author of the book "Inbound Marketing" (http://InboundBook.com) Specialties: Entrepreneurship, Software Development, internet marketing,SEO

Experienced Marketing Manager with a demonstrated history of working in the education management industry. Skilled in Social Media Marketing, Digital Marketing and Public Relations.